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Lemonberry, changing my perspective on jeans

3/21/2016

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​In my world, there are two dreaded clothing styles: bathing suits and jeans. Before you react, knowing I am an advocate of positive body image, I am just being honest, that I truly don’t enjoy shopping for these items. It’s not a matter of what others will think, in terms of how I look, its is a matter of how I FEEL in them. So when Lisa Simmons, of Lemonberry invited me to a jeans media event, I cringed.

Lemonberry is a boutique inspired by NYC. I felt immediately at home. There is a key focus of eco-friendly, non-toxic, sustainable and Canadian products. 

I haven’t purchased jeans in over 12 years, my last pair was bought in Chicago on a pre-baby get away with my husband. Fast forward, I use those jeans as my “guide,” striving to ensure those jeans can still fit! Bootlegs never go out of style, right?

Back to Lisa, I shared with her I haven’t worn jeans for 12 years and am really very “anti-jeans” for I find them to be very constricting and difficult for my body shape (Goddess number 3 from my bestselling book “Find Your Inner Goddess” - formerly known as a “Pear shape). Lisa was shocked and took my hesitance in stride.  She was convinced I would find a pair to fit my style ;).

The shop is so adorable and inviting. I was welcomed by a bubbly staff and was directed to Lisa. She was aware of my “fear” over this activation and made me feel welcomed. She took one look at me and offered a size selection to Dish Duer, the jean vendor.
 
Dish Duer a form a “technical denim,” designed in Vancouver.  The jeans have a “Co2 neutral softness” by Edelweiss technology.  As a result, the beechwood fiber from Austria is carbon neutral. 

The vendor and Lisa selected two pairs of jeans and styles for me to try. The first pair went on without a hitch, but the rise was a little off. I was completely impressed they fit! The second pair went on like a dream. The irony is they are “skinny” jeans and I would never have chosen them for my shape. 

The fabric is moveable, meaning I could even perform exercises in them!  I couldn't believe the mobility and comfort.  As someone who lives in active wear or dresses, these jeans finally gave a new definition to my wardrobe. 

We also chose black denim.  It is called “Forever Black”  which is a blend of recycled and sustainable fibres, this fabric has unparalleled colour retention. Patent pending colour-lock technology that seals in the colour so that after 20 washes there is no colour fading!  So impressive!
That’s was the fastest 15 minutes of my changing room life! 

Lisa then introduced me to Amy's Place Handmade. Handmade candles and other beautiful things. Part of my swag bag was a beautiful spruce candle. The scents are so pure. She also makes a “Coco Chanel” scent so I knew we would hit it off.

My swag bag was loaded with other goodies including Lisa’s of LemonBerry own signature pink lipgloss, my go to on the run, as well as, cute gloves from PreLoved, proudly  sustainable and made in Canada.
Overall, it was just a positive experience breaking down my own ‘style fears’ and validating that when in doubt reach out to an expert.

LemonBerry is located at: 2 Orchard Heights Blvd #10 Aurora L4G 3W3 905 503-2121
www.lemonberry.ca
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